The Art and Craft of Feature Writing: Based on The Wall Street Journal Guide

The Art and Craft of Feature Writing: Based on The Wall Street Journal Guide

Storytelling—how to catch and hold a reader’s interest through artful narration of factual material   William E. Blundell, one of the best writers on one of America's best-written papers— The Wall Street Journal —has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:   ·         How and where to get ideas ·         What readers like and don’t like ·         Adding energy and interest to tired topics ·         Getting from first ideas to finish article ·         The rules of organization ·         How—and whom—to quote and paraphrase ·         Wordcraft, leads, and narrative flow ·         Self-editing and notes on style   … plus many sample feature articles. William E. Blundell was a news editor at the Wall Street Journal, where he was a reporter, page-one writer, Los Angeles Bureau chief, and national correspondent. He won the Mike Berger Award, granted by the trustees of Columbia University, for distinguished metropolitan reporting in New York; the Ray Howard Public Service Award of the Scripps-Howard Foundation, and the Distinguished Writing Award for non-deadline feature writing, granted by the American Society of Newspaper Editors.