Sneakers: From Idea to Market (Products: From Idea to Market)

Sneakers: From Idea to Market (Products: From Idea to Market)

This informative book introduces readers to sneaker production. The book describes how companies come up with new sneaker ideas, produce the sneakers, and advertise them to customers. This book also includes a "That's Amazing!" special feature, several "Did You Know?" facts, a table of contents, quiz questions, a glossary, additional resources, and an index. This Focus Readers book is at the Beacon level, aligned to reading levels of grades 2–3 and interest levels of grades 3–5. “Young readers may wonder where their favorite products come from, and this series attempts to explain the product creation process. The books outline the process from the initial brainstorming to customer input, creation, transportation, and marketing. . . . An interesting endeavor.” —School Library Journal Abby Doty is a writer, editor, and booklover from Minnesota.